VIKOS Premium Mixers: A New Era of Cocktails at Salonica Bar Show

At one of the most vibrant events of the bartending community, VIKOS premium mixers made a strong presence at Salonica Bar Show, unveiling a new era of mixers through a comprehensive premium portfolio.

With a modern aesthetic and a clearly defined premium character, VIKOS premium mixers are shaping a fresh, elevated experience for contemporary drinking culture, with a focus on quality, purity, and balance. The range includes options such as VIKOS Indian Tonic, VIKOS Soda, and VIKOS Pink Grapefruit, while the brand’s zero sugar proposition is also rapidly expanding. At the heart of the showcase were the Zero Phenomenon products—a new approach that proves zero sugar is an evolution: an option that combines 0% sugar with 100% taste, reflecting the modern need for balance between indulgence and wellness.

The experience was elevated by two exclusive bar takeovers from leading Athens bars. On March 31, Barro Negro Athens—one of the country’s most renowned cocktail bars with a consistent presence on The World’s 50 Best Bars list—took over the Zero Phenomenon Bar, presenting its signature Paloma and highlighting the character of VIKOS Pink Grapefruit through a modern, refined interpretation of a classic cocktail.

On April 1, The Bar in Front of the Bar—one of Athens’ most creative bars and ranked No. 47 on The World’s 50 Best Bars—took the stage, crafting unique cocktail serves where VIKOS Zero Sugar Mixers acted as the ideal canvas for balanced, multi-layered flavors, proving that innovation begins with attention to detail.

With VIKOS premium mixers, contemporary drinking culture takes on a new character—cleaner, bolder, and more flavorful. A portfolio designed for those who seek not just a mixer, but an experience that elevates every cocktail.